With Amazon recently announcing to reduce delivery times to one day for Prime customers across the globe, it got us thinking about automation and it’s threat to manual jobs.
For a long time, the theory has been that robots will take our jobs. But increasingly, more and more respected organisations such as the World Economic Forum and PwC are predicting that robots will create at least as many jobs as they take, and quite possibly more.
Because Selective Recruitment work with most major retailers and logistics companies in the Thames Valley, we’re asked to recruit thousands of people every year in order to meet the increased recruitment demand from companies like Amazon. So here’s five jobs that we’ve seen increased demand for over the last few months – and some we think might be coming!
1. Delivery Drivers
More deliveries means more drivers, and until self-driving cars become a reality, self-driving lorries are even further away. Because of the increased size in both height, width and length, it will require very different technology to allow a lorry to drive itself – so we won’t see self-driving lorries for a good few years yet!
2. Customer Services
Has anyone ever spoken to a chatbot online via a message service and actually got the answer they were looking for? Ever? NO! That’s because AI for this type of thing is a long long way off, and ultimately people want to speak to people when there’s a problem. So until robots are as good as the ones in Bladerunner, we’re going to need lots of customer services people!
3. IT
If Amazon had a shop, what would it look like? Well, their website and app is their shop, because all of these products are being bought online and just like any other it has to be maintained, cleaned, fixed and painted. Which is where IT people come in. There will be thousands of people in the UK working solely on Amazon’s website and apps, and it’s no different for similar companies such as Argos and eBay. Indeed, companies such as House of Fraser and Debenhams who didn’t invest in their digital shop have paid the ultimate price – they’ve gone bust.
4. Marketing / eCommerce
Advertising used to be all suits, cigars and Smirnoff – basically any episode of Mad Men. But modern advertising is called digital marketing, and it requires a small army of marketers to get a product noticed. This is because there’s an almost endless list of places all big brands need to advertise, such as organic Google search, Google Pay per Click (PPC), Google Display Ads, Bing, Bing Ads, or both free and paid versions of Facebook, Twitter, Instagram and Linkedin. And that’s before we switch from inbound to outbound marketing such as email newsletters!
5. Drone Pilots / Technicians / Manufacturers
Of course, the plan with smaller items is to deliver them by drones. But until we create the technology that allows billions of drones to simultaneously fly themselves all over the world, these will need pilots. And people to load the goods into them. And fix them. And fuel them. And make them. A bit like this scene from the Fifth Element.
Of course, robots do take jobs. Not necessarily in every company, but more in whole companies altogether that don’t keep up with the pace of change in digital technology, and go bust. But that’s not the robots fault, it’s ours. Now time for a robo boogie.